Measuring Productivity

I’ve dealt with a lot of customers with who lately are concerned with the ROI of their teams. Certainly they want a good ROI if they purchase software from Redgate, as do we. Our goal has been to be partners with customers and continue to add value to the products they’ve purchased on a regular basis. We release every week or two, and our Redgate Monitor and Flyway updates reflect this. New functionality, fixes, and previews. I’m proud of the constant updates we deliver, and I know customers get increased value throughout our partnership.

Does our software provide a good ROI? I get asked this question by execs regularly, and I often ask them if they feel they get a good ROI from their staff already. Answers are mixed, especially in the database world where it seems the costs and the value delivered from database dev or ops groups can be nebulous. Databases support application software, and if that software doesn’t work well because the database deployment scripts weren’t correct, weren’t tested, or have performance issues, who is at fault?

It’s easy to blame the database, but who bears responsibility here? Is it the developers that didn’t model schema well or test queries at high volumes of data? DBAs who haven’t been adding or maintaining indexes? A lack of resources matching workload (an Ops issue)? Perhaps someone not taking time to review code (shared Dev/Ops or process issue) is at fault. Could it be the delays from a slow process to deploy changes end up delaing your digital transformation? Execs really care about that last one.

There are metrics that DORA produces from their research around software delivery. These can be applied to database code, though I find often that companies adopting these don’t extend them to the database. At Redgate, we often have solutions engineers and architects spending time helping customers evaluate their existing database software lifecycle and try to decide if there is room for improvement. We love to sell you software, but only if you will use it and get value from the purchase.

Today I’m wondering if any of you self-assess and maintain metrics or measures about how your databases perform. Lots of you use Redgate Monitor (or some other software) to watch databases, but do you keep metrics on how code gets to production? DORA would recommend you measure the time to make a deployment, the frequency, and other items, including when deployments fail. By the way, code compiling, but breaking the application because the logic is wrong is still a failed deployment.

In 2026, even in the age of AI, I’m surprised how often I run into companies still doing manual work to deploy database code. Emailed scripts, file shares with random collections of code, even manual runs of SQL Compare to update production are the norm in many places. Even when C#/Java/etc. application code runs through an automated CI/CD process. I get that stateful databases are hard, but shouldn’t we be trying to make changes easy? An ordinary event, not an extraordinary one?

Maybe more importantly, do you measure yourselves and evaluate your productivity as a DBA or database developer? Whether you do or don’t, what do you think are good measures of your productivity?

Steve Jones

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